Please find below the images to accompany the audiobook The Product Momentum Gap

Part One: Introduction

Figure 1 The Product Momentum Gap

Figure 2 Phases for customer value

Part Two: Building a Product VCP

Figure 3 Observing value creation

Figure 4 Value assumptions

Customer Value Mapper

Customer Value Explorer

Value Assumption Builder

Value Indicator Chooser

Product Value Creation Tracker

Customer Value Mapper example 1

Customer Value Explorer example 1

Customer Value Explorer example 2

Customer Value Explorer example 3

Customer Value Explorer example 4

Value Assumption Builder example 1

Value Assumption Builder example 2

Value Assumption Builder example 3

Part Three: Creating Alignment

Figure 5 Path to product strategy

Part Four: Driving Accountability with Action

Strategic Value Matrix

Figure 6 Vision to Product VCP

Part Five: Selling Value

Figure 7 Product Value Pyramid

Part Six: Product VCP Toolkit

Customer Value Mapper

Customer Value Explorer

Value Assumption Builder

Value Indicator Chooser

Product Value Creation Tracker

Strategic Value Matrix

Audience Explorer

Audience Perception Explorer